• Post-holiday pending sales rebound exposes regional divides,Rachel Bader, HW Data

    Post-holiday pending sales rebound exposes regional divides

    The U.S. housing market is showing clear signs of a post-holiday recovery. Pending home sales climbed to 50,096 new contracts this week, a 25.7% increase from last week’s 39,841, as buyer activity rebounds from the typical holiday slowdown. The increase in buyer activity, combined with shifting mark

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  • KB Home opens new wildfire-resilient community in NorCal hills,Tyler Williams

    KB Home opens new wildfire-resilient community in NorCal hills

    In the foothills of California’s Sierra Nevada mountains, KB Home has unveiled a fire-resilient new-home subdivision designed and engineered to protect homeowners, buffer neighboring communities and potentially lower property insurance rates. The homebuilder opened its model home and began selling h

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  • 30 must-have real estate text message scripts to convert leads and close deals,Shannon Sharpe, Gina Baker

    30 must-have real estate text message scripts to convert leads and close deals

    As a real estate brokerage leader with decades of experience, I know firsthand that every connection counts, so having the right words at your fingertips is essential. That’s where text messaging for real estate agents comes in — it’s quick, personal, and gets straight to the point. We’ve gathered 3

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